Spectrum Printing makes alliance in South Dakota

United by a common business culture, a new alliance between Spectrum Marketing Services of Little Falls and BD Promotions of Sioux Falls, S.D., has been signed. The acquisition makes now BD Promotions a forerunner within the marketing solutions industry in the Sioux Falls market, enhancing the company’s future growth and performance. Spectrum brings in an excellent consumer base and an expanded offering of services such as commercial print, full design solutions, apparel and promotional expertise and complete e-commerce capabilities.

Originally founded in 1994, Spectrum began as a small commercial printing facility in Little Falls. They have now entered into nearly every facet of the marketing services industry.  Spectrum offers high quality apparel decoration, graphic design, digital and commercial print solutions, mailing, fulfillment, e-commerce and much more. Spectrum has four established locations throughout Minnesota and one in the Denver, Colorado market. They pride themselves not only on finding unique solutions for their customers through their many products and services, but also delivering high quality and on time.

“After being long-time industry colleagues and friends, the acquisition just seemed right for both parties at this time” said Spectrum CEO, Tom Cotton. “It supports both of our plans for growth and Spectrum couldn’t be happier to have this opportunity in the Sioux Falls market. We have already begun to see what a great customer base BD Promotions has built and how much knowledge they have to offer.”

Spectrum will continue to have a full presence in the Sioux Falls area by keeping the existing BD Promotions site open at Four Hills, 3620 S. Southeastern Ave.  Kent and Cindi Johnson, former owners of BD Promotions, will continue to work for Spectrum and are excited for this new endeavor.

“We see this as a great opportunity for us to focus more on our customers and give them our full attention,” said Kent.  Spectrum has also hired two customer support personnel in the Sioux Falls location to ensure the superior service they are known for.